First and foremost we aim to make beautiful clothes that are modern yet also have longevity. As a Scandinavian brand every collection is rooted in Scandinavian aesthetics, which is clean lines and easy pieces for real life. In addition our design always incorporates inspiration from cosmopolite living and travelling all over the world. The synergy between Scandinavian aesthetics and more colourful cultures is a key component in every collection.
For us quality and style are key. Therefore, at Asneh we use only the best quality natural raw materials; primarily cashmere, but also other natural fibres such as silk, merino and cotton. With cashmere and other natural fibres quality matters, therefore it is imperative for us only to use the best materials and work with the best producers. We work with smaller production companies that employ highly skilled artisans, which gives us the flexibility to produce unique clothing of very high quality.